We wanted to make the commute from point A to B, smoother. So, we introduced to India its first utility vehicle. Our desire to keep identifying ways to enhance the automotive experience, pushed us to foray into electric vehicles, pickups, and commercial vehicles. Today, we are preferred for delivering on durability, reliability, environment-friendliness, and fuel-efficiency.
We've made humanity's innate desire to Rise our driving purpose. We challenge conventional thinking and innovatively use our resources to drive positive change in the lives of our stakeholders and communities across the world, to enable them to Rise. This purpose is why we exist, come to work every day, and strive continuously in delivering our promise.
Every time the society needed us, we stepped in and helped create a new industry. In 1945, our journey commenced with us getting into the steel business, and over time, we expanded to 22 key industries. A need for change in the agricultural practices pushed us to foray into that sector right before the agriculture revolution began in India. We became one of the key torch-bearers of the IT revolution in our country. Our focus now lies in developing alternate energy sources because we believe energy conservation will play a huge role in ensuring a better future – for not just our country and communities, but the entire world.